Did you see Extremely Wicked, Shockingly Evil and Vile - a Netflix movie that premiered earlier this year?
Zac Efron playing the role of Ted Bundy stands in a court room wearing a light blue suit defending himself. The colour of his outfit was a strategic choice (for our purposes, we're going to ignore the old style bow tie and wide lapels). Wearing light blue with white underneath portrays him as approachable and non-threatening as opposed to the sense of power and dominance imposed by a dark suit. It's these seemingly minor details that have an impact on the subconscious.
I'm not telling you to care about what people think all the time. But, I am telling you, if you have a job interview coming up, an important meeting, or a fancy event (perhaps a wedding?), it's not just what you wear that matters, the colours matter, too. The impact can be huge, long-lasting, and even the 'make or break' moment. A first impression is made in less than seven seconds and hard to break without meeting seven more times.
Unless you're working in a creative field, your work suits likely consist of solid black, blue, and/or grey. So, does it matter when you wear which? Of course. But, why? Because every colour and shade carries its own perception. Stark contrast is seen as more formal, reliable, and intimidating whereas light and muted colours portray a sense of calmness, approach-ability, and conservation.
So, what should you be wearing? What should you keep as a staple in your closet? Spoiler Alert: a navy suit. If you want to know why, you'll have to keep reading. Below is a quick breakdown of what your suit colour says to other people.